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A digital business card collects data, and in the UK that brings it inside UK GDPR. This is the part most vCard products quietly ignore. If your card captures a visitor's details through a lead-capture form, you need a lawful basis, a clear privacy notice at the point of collection, and a way to honour a deletion request. If it loads analytics or tracking, PECR means non-essential cookies need consent first.
Ours is built so the default is the compliant one: no non-essential tracking unless you turn it on, a privacy notice attached to any capture form, and exports that let you actually delete someone's record when they ask. That is not a legal opinion, and for anything complex you should take advice — but the defaults should not be the thing that gets you in trouble.
At a conference, on a client site, at a networking event — anywhere the exchange is happening in person and lasts under a minute. Your website is for the research phase. Trying to make one artefact do both jobs usually produces something that does neither well.
If you capture leads at events, be straight about what happens next. Adding a scanned contact to a marketing list without consent is exactly the PECR problem the ICO acts on, and "they gave me their card" is not consent for marketing email. Capture the contact, follow up personally, and get consent before adding anyone to a mailing list. It is also simply more effective.
For regulated professions — legal, financial, healthcare — check what your regulator requires on client-facing material before you publish.
No. It opens in their browser and saves to their native contacts app.
Yes, and you should be able to — a product that makes deletion difficult creates a UK GDPR problem for you, not for the vendor.
Yes, with shared branding and individual details, managed centrally so leavers can be removed.
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